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Archive for the ‘Public Relations’ Category

Since quitting my full time job, I’ve gone back to my freelance roots. It’s where it all started—my passion for PR. Back in my Ohio days, I started my own PR company—Tree Town Promotions—and I repped only authors and artists from the Midwest. When I moved to South Carolina, I had to leave most of [...]

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Peter Shankman: CEO, entrepreneur, adventurist. Know him? No? Well, you should. He’s the founder of HARO—Help a Reporter Out—a favorite resource of mine (and many publicists) for media tips and queries. It’s a way to get you and your business into the news, and Peter started it all. The man is a media mogul. He [...]

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For a long time, I had a pet Banana Spider outside my office window. I watched her build a web. I watched her seduce and eat dude spiders. Her ass grew, as did my work TO DO list. She would watch me type, and I would watch her, watching me, through those eight million eyes. [...]

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Part TWO of Andrew Ng’s column, “I Wanna Be On Oprah.” Take notes. Take his advice. The guy knows what he’s talking about! (And in case you missed it, Part ONE.) I Wanna Be On Oprah! PART TWO By Andrew Ng Back to Oprah for a moment—you really need to think what angle you can [...]

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I WANNA BE ON OPRAH!

You know I’m sick when I have other people write articles for me. In all seriousness, I was lucky enough to “meet” Andrew Ng via email. For a young man, he is incredibly accomplished. He gives amazing advice. He is an expert in the field of marketing and PR. Hence the following essay, “I Wanna [...]

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There’s a theory that all press is good press, and the debacle with Bloomsbury’s upcoming YA release “Liar” makes me a true believer. From Publishers Weekly Children’s Bookshelf: “Bloomsbury Children’s Books has told PW exclusively that it will change the controversial cover of Justine Larbalestier’s ‘Liar.’ Bloggers and the author herself had criticized the publisher’s [...]

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Imagine entertaining a roomful of readers in Texas while sitting at the beach in the Bahamas. Or how about giving a writing workshop to teachers in Ohio while watching the gondolas in Venice? I’m not talking time-travel. I’m talking technology. Welcome to the world of virtual publicity tours. Thanks to Cathy Stucker’s Blogger Link Up [...]

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This is SUCH a cop out blog entry. But seriously, I’m trying to help my fellow bloggers today. I’ve been doing lots of writing lately. (Ask my friends. For the past couple weeks, by 5 PM, I’ve run out of words.) So here are quick links and some follow up info for all y’all. Chill. [...]

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Upon returning from a preposterous bachelorette party in Charlotte Sunday morning (and partaking in an equally preposterous pool party Sunday afternoon), I came upon a new short story contest that wouldn’t leave my head alone. It’s sponsored by Esquire Magazine. (See full call for entries here: http://www.esquire.com/fiction/fiction-contest.) You have to keep your story under 4,000 [...]

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Quick hump day notice: My first column for ForeWord Magazine went up today. I did a similar “tour” with them in October 2008. (Seems like awhile ago, right?) Anyway, this time, we’re talking blogs and how authors/illustrators/artists/musicians/really intelligent orangutans can get the most out of the blogosphere. Stop in for a visit at ForeWord’s Publishing [...]

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